Tag: sales
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The Advantages of Cross-Selling
Five unforeseen benefits of cross-selling that you may not be aware of. -
Leveraging the Power of Analyst Relations
Industry analyst relations is an essential, if underutilized, tool in the marketing and positioning of software and IT services companies. Because of their relationships with buyers of technology, analysts like Gartner, Forrester and IDC hold tremendous power over vendors of IT products and services. They interact with existing and potential ... -
Banks in 2012: Predictions of the Future or Statements of the Present?
Many have you have read various predictions related to the Banking industry over the past few months. Here at Progress Software, we’d also like to chime in with a few observations of what the industry looks like today and what 2012 will bring.- As we have seen with the...
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