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Overview of Traffic sources reports

IMPORTANT: Sitefinity CMS Analytics module is unavailable after July 1, 2024, because it depends on the discontinued Google Universal Analytics. We recommend using Sitefinity Insight and the Script manager (available in Sitefinity CMS 14.3 and later) to integrate another analytics solution.

In addition to the above indicators the Traffic sources main report displays also the following tables and charts, containing details about the traffic sources and what generates them:

Overview report Description
A pie chart of the different types of traffic sources. This an indicator that shows how people reach your site, for example, through search engines, through another site that is referring yours, by entering your URL directly, or in another way.

NOTE: To display details about each specific source of traffic from the pie chart, click the respective sector in the chart. The system opens the traffic source detailed report containing an area chart of the visits from this specific source, together with the values of the main indicators for this source only.
Top traffic sources The table contains the names of the top sources of traffic from all types (for example, search engines, direct traffic, referring sites), ranked according to number of visitors together with their proportions.

For example, one source of traffic can be listed twice in the table - once as referring, and another time as organic.

To display more details, you must open Traffic sources detailed reports report by clicking the view full report link below the table or by expanding Traffic sources from the navigation in the left side of the page and selecting All traffic sources.

NOTE: To display details about each specific source of traffic, click the name of the source in the table. The system opens the respective traffic source detailed report containing an area chart of the visits from this specific source, together with the values of the main indicators for this source only.
Top search keywords The table contains the keywords most commonly used by visitors in search engines to access your website, ranked according to number of visits.

To display more details, you must open the Traffic sources detailed reports report by clicking the view full report link below the table or by expanding Traffic sources from the navigation in the left side of the page and selecting Keywords.

NOTE: To display details about each specific keyword, click it in the table. The system opens the respective keyword detailed report containing an area chart of the visits resulting from searches of this specific keyword, together with the values of the main indicators for this keyword only.

For more information, see Traffic sources detailed reports.

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