Create campaigns

1. In the main menu, click Marketing » Email Campaigns » Campaigns and perform one of the following:
   • If you have not created any campaigns, the system displays the following in the center of the screen:
     
   • If you have already created one or more campaigns, the system displays a list of all created campaigns and the following button in the toolbar of Campaigns page:
     
2. Click Create a campaign.
   The Create a campaign page appears.
3. Enter a name for the campaign.
   For example, enter MyProduct Email campaign.
4. In Template section, select how the email campaign will look like.
   Choose one of the following radio buttons:
   • Start  from scratch
     Select this if you want to create a new email campaign.
     Choose the type of email campaign you want to create, by selecting one of the following:
     • Rich text (HTML)
       You can create text with rich formatting, such as bold, italic, and bullets. You can insert images.
       Some email clients may not interpret it correctly.
     • Plain text
       You cannot use any text formatting.
       Accessible to all email clients.
     • Like a web page
       You can use multicolumn layouts and rich design. Your email campaign will look like a webpage.
       Some email clients may not interpret it correctly.
   • Use a template
     In the dropdown box, select one of the already created email campaign templates.
     For more information, see Create message templates.
     

     NOTE: One you choose the format of the campaign, you cannot change it.
     

5. Under Mailing list, perform the following:
1. Click Select a mailing list button 
2. From the list of mailing lists that appears, select one mailing list that will receive the email campaign of the campaign.
3. Click Done selecting.
4. If you have not created any mailing lists, you must first create at least one mailing list and then create a campaign. 
6. The From name, and Reply to email fields contain the values that you entered when creating the mailing list.
   You can change the values if needed.
7. If you select Enable Google Analytics tracking for this campaign checkbox, the data about the website traffic generated by this campaign is collected by Google Analytics and you can see it in Campaign report of the Analytics module. For more information, see Traffic sources detailed reports » Campaigns.
8. Click Create and go add the first issue.
9. The system takes you to create the first issue of the campaign.
   For example the December Newsletter.
   If you do not want to create an issue now, on Create an issue page, click Back to campaigns. For more information, see Create campaign issues.