exchange-HongKong

Enhancing Customer Experience Through Digital

Tuesday, 19 July 2016
Intercontinental Grand Stanford,
70 Mody Road, Kowloon, Hong Kong

Register now

About Progress Exchange@Hong Kong

Empowering the digital transformation organizations need to create and sustain engaging customer and user experiences - join Progress Exchange Hong Kong for insights from business and technical leaders.

Digital Transformation
Unpredictable change is the new business reality, and we all know it. Today's customers want experiences optimized just for them so the pressure is on to deliver a seamless experience across digital channels - web, mobile and wearable. To survive and thrive, you must harness the opportunities in digital transformation.
  • Leading Digital Transformation from Within

    Hear from leaders who have embarked on the digital transformation journey and the insights on driving change from within.

  • Digital Intelligence - Unveiling New Opportunities for Your Digital Marketing 

    Learn how businesses can find and connect with new audiences as digital platforms evolve

  • Capturing Customers' Hearts in the Digital Age

    Understand customer engagement in the digital era and ensuring the right platforms and tools are in place to keeping the customers at heart.

  • Engage in Open Dialogue 

    Interact with industry peers and Progress about trends and go-to-market strategies

Learn how to determine your priorities, navigate internal barriers and prepare your organization to thrive by taking advantage of the latest web, mobile and data technology.

In collaboration with

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Logo_HermanMiller_revised
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Logo_Precedent
Logo_PTT

Agenda

Tuesday, 19 July 2016

7:45 - 8:45

Registration and Breakfast

8:45 - 9:00

Welcome Address

Ben Wong, Managing Director, Asia, Progress
9:00 - 9:45

The Digital Imperative

Colleen Smith, Vice President & General Manager, OpenEdge, Progress

Business is under intense pressure to transform these days whether it’s finding ways to capitalize on mobile, social, the cloud or big data or taking it a step further and becoming a truly digital enterprise. Some enterprises have begun exploring ways to exploit these technologies while others are caught in the headlights of the high speed train of change, not knowing where to begin and hoping they don’t get run over by a younger more flexible start-up that’s unencumbered by legacy technology. In this session, we will cover …

  • How the pervasive nature of technology in consumers’ lives is causing rapid change in the business landscape.
  • How effectively managing digital technology can help companies to gain in one or more of three areas: better customer experiences/engagement, streamlined operations and new lines of business or business models
  • How Progress can help you to address the transformation that is needed to remain competitive in the Digital Economy

Digital business is not just about expanding the use of technology. Digital business leaders must think about technology in a fundamentally different way than in the past. Join us in this session to hear about how you can transform your organization to create and manage a sustainable competitive advantage in the future.

09:45 - 10:15

Morning Tea

10:15 - 11:00

Leading Digital Transformation from Within

Simon McEwen, Head of Client Engagement, Precedent

From the sharing economy to the internet of things, digital transformation has become a reality. It is impacting society at every level: from consumer behaviour through to reshaping entire industries. The challenge for many senior business leaders is knowing how to make digital transformation a success in their own organisation, from creating a powerful user-centred digital strategy through to integrating assets deep within an organisation.

Simon will use examples of success to explore why, when and – importantly – how digital transformation can prepare an organisation for future success.

11:00 - 11:45

Capturing Customers' Hearts in the Digital Age

Gregg Shupe, Product Marketing, Audience & Solutions, Digital Transformation, Progress

You’re contending with constant change—producing, developing and leveraging technology to keep ahead of the competition. How do you keep it all straight in a way your customers will understand? Delivering the right experience to the right customer at the right time, and doing so across any device and technology, requires a holistic approach.

From your website to your backend systems to your deployment and employee processes—all you do should optimize the customer experience and reinforce organizational excellence. Progress DigitalFactory fills the void for a multi-dimensional digital solution that both transforms your business and how customers engage with you.


Achieving Operational Excellence through Radical Business Automation

In order to successfully transform customer experiences, we must also transform business operations, making them “radically” more efficient and responsive. This session with explore the 5 critical capabilities of radical business automation, share 5 ways to realize business value, and discuss how to deliver radical business automation using Progress Corticon and Rollbase. We will share a number of success stories from Progress customers and partners who have already realized this vision.

11:45 - 12:45

Lunch

Track 1: What's New in OpenEdge
Track 2: The Customer Experience Era
12:45 - 13:30
Track 1: What's New in OpenEdge

OpenEdge Roadmap

Brian Bowman, Senior Principal Product Manager, Progress

Do you want to know the direction OpenEdge is heading in the next couple of years? Come hear about the OpenEdge roadmap and future direction of OpenEdge.

Track 2: The Customer Experience Era

The Digital Advantage – How Leaders are Outperforming

Gaurav Modi, Vice President, Capgemini Asia Pacific

Few firms have positioned themselves to capture the real business benefits. There is a marked and real “digital advantage” to those that do. It’s important to understand what is digital maturity, the-what-and-how of digital transformation. What we see as the advantage of digital leaders in comparison to their peers, can also be measured in quantified benefits like revenue growth, profits and market capitalization. In this session, find out how you could go about conducting your own digital transformation.

13:30 - 14:15
Track 1: What's New in OpenEdge

Progress’ Managed Database Services

Michael Furgal, Director, Professional Services, Progress

See what it is like to continuously manage 1,800 databases. This session will discuss the technologies that are involved to accomplish this task; how work gets done; what common problems are seen, and the team that does this incredible feat. Learn how customers have been able to focus on their business instead of the operational environment and how this could fit in at your organization.

Track 2: The Customer Experience Era

Building a Seamless Omni-Channel Customer Experience

Ben Wong, Managing Director, Asia

Gartner Research* predicts by 2016, nearly 90% of companies believe that customer experience will be their primary basis for competition. Why aren't they there yet? What are the technology challenges? In this session, find out how Progress Sitefinity helped companies to know their customers and shape their digital experiences.

*Gartner Research Predicts 2015: Digital Marketers will monetize Disruptive Forces. Published 3 Nov 2014

14:15 - 15:00
Track 1: What's New in OpenEdge

A sneak peek of our newest product: Kendo UI Builder – A modernization platform for the web

Brian Bowman, Senior Principal Product Manager, Progress

Project Star*Nova is a responsive web productivity platform that significantly accelerates OpenEdge modernization efforts and provides modern look and feel with industry-leading web technologies while future-proofing your UI. This session will provide a sneak peek at this new modernization platform and design tool. We will examine a prototypical web-based system of record and provide the steps you can take to move your own OpenEdge application to the web. The design tool is purposed for quickly building typical data views without requiring any JavaScript code. Join us as we look into the future.

Track 2: The Customer Experience Era

IOT and the Quantified Self

Samantha Giam, Director of Living Office, Herman Miller

Living Office Passport is a new technology service from Herman Miller adds new dimension to furnishings, bringing it fully into the sphere of Internet of things. Passport™ brings you new awareness of the things you do at work and the spaces where your work gets done.How much time did you spend collaborating with others? Passport puts you in control, data at your fingertips for personal motivation and enables you to make systematic improvement to how you work, play, connect with others and improve your well-being.

Churchill once said: "We shape our buildings; thereafter they shape us." The buildings and spaces we live and work in have an impact on us. Passport can be used before and post occupancy to provide intelligent data analytics for organization to improve real estate effectiveness on a sustainable long-term basis, ultimately enabling companies to shape their spaces for higher performance. This platform can be deployed across multiple floors, multiple sites and across geographic regions to provide an unprecedented overview for the management team.

15:00 - 15:30

Afternoon Tea

15:30 - 16:15
Track 1: What's New in OpenEdge

Why Progress Application Server for OpenEdge?

Cammy Choy, Channel Enablement Manager, Progress

Have you heard of the new fangled Progress Application Server for OpenEdge® (PASOE) but don't know why you should care? Well this talk will explain PASOE and give you a deeper dive into how it works. We will discuss configuration and migration. Then we will discuss the many reasons why PASOE is worth considering.

Track 2: The Customer Experience Era

Delivering Impact in a Connected World

Margaret Manning OBE, CEO, Adelphi Digital

The current model of consultancy first then designs and followed by delivery is fast becoming obsolete. Delivering impact in an internationally connected world requires businesses to treat digital as a strategic competency rather than a tactical channel in the marketing mix. Digital governance lives at “C-Level” beyond the traditional IT / marketing divide.

Gartner predicts that “by 2017, 33 percent of Fortune 100 organizations will experience an information crisis, due to their inability to effectively value, govern and trust their enterprise information.” This session explores strategies to take advantage of these challenges, changing culture and process to drive business growth. It looks at ways to exploit digital disruption and evolve agile methods of resolving the enterprise content challenge.

16:15 - 17:00
Track 1: What's New in OpenEdge

Securing Your Data at rest and in motion

Michael Furgal, Director, Professional Services, Progress

Do you worry about hackers stealing your data and using it against you? This session will talk about securing your data in your database. This includes both on disk and as it travels over the wire. You will leave with a better understanding of how you can make your database more secure and the tools available to you to do this.

Track 2: The Customer Experience Era

Digital Transformations: Lessons and Insights

Presented by ProTech Technology Asia

Digital technologies are radically transforming business as we know it today and the driving force of change is based on the customer experience. In this session, ProTech Technology Asia will discuss the lessons and insights in addressing their customers' challenges.

17:00 - 18:00

Lucky draw and Networking Drinks at Foyer

18:00

Ends

Why attend?

icon-transform

Create engaging customer experiences built to change as the market does

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Harness the opportunities in digital transformation

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Prepare your organization to thrive by taking advantage of the latest web, mobile and data technology

Venue

 

Intercontinental Grand Stanford

70 Mody Road, Kowloon,
Hong Kong

Secure a Premier room with Harbour View plus club access from HKD2,050 + taxes. More room options are available at favourable rates. Please send your reservations to the hotel by 18 June 2016.
Download the booking form here.

Enhancing Customer Experience Through Digital