In the digital age, “everybody’s a content creator,” as the saying goes. And that includes your enterprise organization. You create and store content every day, whether it’s published articles, technical documentation, scientific research or hit TV shows. Content drives your business—and your content library likely has tremendous untapped potential.
Download this ebook to explore:
- New possibilities for content creators
- Evolving content formats
- Five stages of content evolution
- Effective architecture to support generative AI
- Benefits of powering generative AI with smart content
- Next steps for content creators
Dive into next-generation content creation, enrichment and delivery practices to drive your competitive advantage, with inspiring examples from leading brands like Syngenta and NBCUniversal.
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