Ivailo Ivanov

Ivailo is passionate about helping Digital Marketers survive and benefit from the latest trends of Digital Transformation, by providing them the tooling and the advice to perform omni-channel customer journey optimization.

Articles by the Author

Remove Blind Spots from Your Digital Marketing in 2 Steps
Let’s face it—we all have our blind spots. Not just in our side mirrors while driving, but in our daily activities as well. In any complex situation, the human brain tends to oversimplify, which means immediately we are missing a lot of what’s actually happening. The bad news: In digital ...
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