.tmb-.jpg?Culture=en&sfvrsn=bbbc780d_3 "Jay Sanderson")
Jay Sanderson
Jay Sanderson is a seasoned digital strategist and practitioner, with a passion for helping businesses achieve growth by exploiting the benefits of marketing technology.
Articles by the Author
Always On, Always Relevant: Driving Business Success Through Omnipresent Marketing
This blog post discusses vital strategies that can help businesses stand at the forefront of marketing, adapting increasingly to the ever-morphing digital world.
The Role of Generative AI in Your Modern Digital Experiences: Five Technical Considerations You Can’t Ignore
Generative artificial intelligence (AI) has the potential to revolutionize customer experiences, but businesses should also consider its technical implications.
Revolutionizing Customer Service and Experience with Generative AI and Progress DX
With generative AI and Progress DX tools, brands can transform their customer service and experience.
Personalized Content Delivery with Generative AI: A New Frontier in Marketing
Generative AI has the power to help businesses develop targeted content that resonates with their audiences.
Overcoming Concerns—The Role of Generative AI in Modern Marketing
How can teams overcome the concerns of using AI-generated content?
Unleashing the Potential of Ubiquitous AI: Empowering People and Ensuring Ethical Use
Natural and intuitive interfaces will allow people to seamlessly interact with artificial intelligence as it becomes more accessible.
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