Is the Travel Industry Out of Touch with Our Changing Business Climate?

Did you know that the travel industry loses $11.5 million per year through failed transactions?

Last week Progress Software released the results of a survey commissioned with an independent specialist technology market research company, Vanson Bourne Research. The researchers surveyed 149 global travel businesses and found that 67% of respondents have noticed their transaction failures soar by almost a third – even though their transactions have only increased by 12%.

Dan Foody, VP of Products at Progress Software, sites: “This research clearly highlights the far-reaching effects of transaction failures within the travel industry. The trend of increasing IT complexity is further compounding revenue loss through increased lost transactions, customer churn and inefficient use of IT resources with 97% of respondents concluding that transaction failures were increasing operational costs."

 “Companies should consider introducing a more streamlined approach to monitoring transaction flows across their IT environments, delivering the ability to respond to changing conditions and customer interactions as they occur. This will enable business leaders to capitalize on opportunities, drive efficiencies and reduce the risk of impacting customer experience. The more responsive approach will provide visibility and increase understanding of the impact IT failures have on their own IT services and their customers,”

Get your copy of the report! The report IT Impact on Travel & Leisure Industry Reservation Management, examines the causes and consequences of this situation. Read this report and learn about some of the underlying causes for the increase in transaction failures, what the consequences are, and the limitations of most traditional monitoring and management systems.

Share your experiences and thoughts by posting a Comment to this entry.