As part of our Partner+ Program, we recently rolled out the very first round of our Powered by Progress Award program where we challenged our partners to put together creative sales, marketing, event or program campaigns focused...
Anne Frank said, “People are really good at heart.” Most of us seek a life of meaning—one filled with good deeds, random acts of kindness and charitable giving. But if the act of giving is too complex or there is doubt about whether a charitable contribution will be accepted or applied...
Don't fall victim to any of these common social marketing ailments.
I am a public relations professional by training and practice, but I spent a few years as a "programmer / analyst" that helped sharpen my tech skills. That technical background helped me see the value of blogging and social...
How do we embrace new marketing technologies without losing the personal touch?
As a marketer who spent six years in IT, I was always somewhat of an anomaly wherever I worked. Several friends and former colleagues are convinced to this day that I hold some kind of engineering degree. I was...
Humans are inherently social. When we witness something tragic, dramatic, or something amusing – whether it’s a traffic accident, an amazing touchdown in a football game, or an entertainer’s joke, we tend to look around to see how others react. More to the point, we gather strength and knowledge from...