Connect to Sitefinity Insight

You connect each Sitefinity CMS instance separately and to a specific data center. If you are working in multisite mode, you can choose a specific data center to track each of the sites. That is, to track the sites separately.

NOTE: When you connect your site to Sitefinity Insight, the output page cache will be cleared. Clearing all output cache items on a production website might result in a significant performance impact. Avoid doing this if your site is under heavy load.

To connect to Sitefinity Insight, you provide your Sitefinity Insight access key. Perform the following:

1. Navigate to Administration » Sitefinity Insight.
2. Enter your access key.
   For more information about generating an access key, see Connect your sites to Sitefinity Insight.

   NOTE: To generate an access key, you need to be a Sitefinity Insight Account administrator.

3. Click Connect.

You can now define which sites to track and in which data center(s) to collect visitor data.

NOTE: By default, Sitefinity CMS-tracked data is labeled as Website. In Sitefinity Insight, you can see all data sources reporting to your data center in the data center's Data integration tab page. You can modify the connection name and thus the label of the Sitefinity data source by navigating in Sitefinity to Administration » Settings » Advanced settings » DigitalExperienceCloudConnector and editing the value in the Connection name field.

In case you lose connection between Sitefinity CMS and Sitefinity Insight, to troubleshoot the problem, make sure you investigate the following potential issues.

In case you do not find your issue listed in the table above, you can examine the Sitefinity CMS error logs or contact Sitefinity Support.

In case you are working with multiple websites on one Sitefinity CMS instance, you can select which specific Sitefinity CMS site(s) to track. For example, you may want to exclude from your data a subset of sites that are not relevant to your marketing department and their data can dilute the results from the other sites you want to track. In addition, you can isolate customer journey data for individual websites powered by a single Sitefinity CMS instance in specific data centers in Sitefinity Insight. Thus, digital marketers can get data-driven insights that are specific to the brand or website they manage.

By default, no Sitefinity CMS site in multisite environment is tracked. To select one or more specific sites to track and in which data center to store site data:

1. Navigate to Administration » Connectivity » Sitefinity Insight.
2. Once you connect to Sitefinity Insight, under Site Tracking, click Set tracking.
3. From the Sitefinity Insight data centers dropdown, select a data center.
4. Select the checkboxes of all sites whose data you want to store in the data center you selected.

   NOTE: Once you associate a site with a data center, you cannot associate it with another data center. You can, however, associate more than one site with one and the same data center.

   IMPORTANT: If you have enabled content tracking, this operation can take long time, even hours. On some steps of the operation, the progress bar may look frozen, but Sitefinity Insight in fact works on the background. Please be patient and let the operation finish. Until the operation is complete, you cannot add more sites to this Sitefinity Insight data center.

5. In the Tracked activities tab page, under Track all activities for..., click Change.
6. Choose Selected sites and mark the checkbox next to the sites you need to track and collect data from.

Once you are done, the selected sites automatically start sending data to Sitefinity Insight.

To track Sitefinity CMS websites and their sub-domains, you configure the tracking cookie sf-data-intell-subject to be visible to all relevant applications:

1. Navigate to Administration » Advanced settings » DigitalExperienceCloudConnector.
2. Set the Tracking cookie domain setting to .sitefinity.com.

As a result, the cookie is visible to all systems hosted on sub-domains, for example sitefinity.com and partners.sitefinity.com.

Depending on your requirements, you can stop tracking your websites, or disconnect Sitefinity CMS from Sitefinity Insight.

To stop tracking your Sitefinity CMS sites from your Sitefinity Insight data center, perform the following:

1. In Sitefinity CMS backend, navigate to Administration » Sitefinity Insight.
   The Connector for Sitefinity Insight screen appears.
2. For each site you want to stop tracking, click Actions » Change and in the window that opens deselect the sites you want to stop tracking and save your changes.
   Alternatively, if you want to disconnect all tracked sites, click .

To disconnect your Sitefinity CMS instance from Sitefinity Insight, perform the following:

1. In Sitefinity CMS backend, navigate to Administration » Sitefinity Insight.
   The Connector for Sitefinity Insight screen appears.
2. Click Disconnect.
3. To confirm, click Yes, Disconnect.

RESULT: All tracking activities for your websites will be stopped, all personalization segments will be disabled and Sitefinity CMS will not connect to your Sitefinity Insight data centers.

PREREQUISITES: To use content recommendation, you must have a paid subscription. For more information, contact Sitefinity sales.

RECOMMENDATION: We recommend enabling content analysis, because it is a prerequisite for advanced AI-driven features, such as content recommendations, and improves automatic segment discovery.
For more information, see Content recommender and Automatic segment discovery.

Content analysis is a prerequisite for the Content recommender feature. To learn more, see Content recommender.

To enable or disable content analysis, perform the following:

1. In Sitefinity CMS backend, navigate to Administration » Sitefinity Insight.
   The Connector for Sitefinity Insight screen appears.
2. For each site you want to start or stop tracking, click Actions » Enable content analysis or Disable content analysis.

   IMPORTANT: When you enable the content analysis, the operation can be time consuming – up to several hours. If the progress bar appears frozen, this does not mean that Sitefinity Insight is not working in the background. To produce the desired result, allow the operation to finish. Until then, you cannot add more sites to this Sitefinity Insight data center.

   IMPORTANT: When you disable content analysis, Sitefinity Insight deletes all stored data related to this feature.