Tag: business process management
Can CSP really turn to CEM to help reduce churn?
With the market for cellular customers now saturated across most of the developed world, retaining existing customers has become a major priority for mobile operators. This is because it is demonstrably more cost-effective to retain existing customers than to attempt to win new ones from their...
From location based to situation based services: What are the key differentiators for the mobile operator?
Location-based services (LBS) have found their way to the heart of the mobile value proposition. According to the analyst firm Forrester, 30 per cent of European online consumers with mobile phones are interested in using...
Dr. Ketabchi Reveals Secret Sauce of BPM
Are you a business or IT person who wants to... Reduce costs? Improve quality? Manage exceptions? Increase revenue? Most likely, it's all of the above.
Dr. M.A. Ketabchi, Chief Strategist at Progress Software, presented at the Gartner BPM Summit in March on how you can...
Changing an airplane engine while in flight
There were some words we heard over and over again throughout yesterday’s 11th annual financial and industry analyst event in New York City. Those words were: “easy”, “fast time to market”, “visibility” and “leverage” and they were spoken by all of our attending customers (and even some who weren’t...
Building Customer Loyalty in a Churning Market
All businesses suffer from churn – the moving of customers from one service provider to another. As new and innovative services become better understood and more widespread, more suppliers enter the market and so the opportunities for customers to change suppliers increases. Churn is expensive....
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