You can embed videos hosted on Vimeo in your Sitefinity CMS site. This way you can generate more traffic and have more contact visits. Afterwards, you can use Sitefinity Insight to analyze the impact of the embedded Vimeo videos on your marketing goals.
This article demonstrates how to collect data for contact interactions with a Vimeo video on your Sitefinity CMS site.
PREREQUISITES: Before tracking Vimeo videos, you must ensure the following:
RECOMMENDATION: If you are using a custom tracking script or a third-party library, they can interfere with the built-in tracking functionality. We recommend either disabling the built-in tracking code, or removing the custom script.
To embed a Vimeo video on a Sitefinity CMS page, which can be tracked by Sitefinity Insight, perform the following:
IMPORTANT: Sitefinity CMS 15.0 and later versions automatically track embedded Vimeo videos. You need to use the following procedure only if you host Vimeo videos on previous versions of Sitefinity CMS.
You can use Sitefinity Insight JavaScript SDK to track the marketing performance of the Vimeo videos, embedded on your web properties. Perform the following:
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Sitefinity CMS reports the visitors’ actions performed on tracked videos to your Sitefinity Insight data center. You can use these actions as touchpoints and other Sitefinity Insight artifacts. When creating your Sitefinity Insight rules, based on video-related interactions, consider the following implementation details:
Start video
Watch 25% of video
Watch 50% of video
Watch 75% of video
Finish video
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