Content Management with an AI Edge

Optimize your content authoring workflows and maximize customer engagement with an AI-enhanced CMS.

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Integrated AI CMS Tools for Content Creators and Marketers

Sitefinity CMS takes content management to the next level with AI enhancements that streamline content creation, personalization and journey optimization. Effortlessly create, summarize and personalize your content using GenAI-enhanced CMS tools that deliver results and insights without the need for prompts.

AI-Enhanced Content Management

OpenAI Integration

AI-Powered Audience Segmentation &
Personalization

Omnichannel
Engagement

Generative AI can make a difference across the entire value chain. Empower your marketing practitioners and get a leg up on the competition.

Sitefinity AI-Enhanced CMS Capabilities

Great experiences start with content and the AI-enhanced CMS capabilities of Sitefinity make it easy to create and personalize content for audiences, channels and geographies. Deliver customer-centric experiences with the best tools available to craft truly engaging modern, digital journeys.. 

GenAI Content Authoring

GenAI-assisted content authoring lets you compose and refine copy with a click of a button right within the text editor.

Content Classification

AI suggestions build upon the existing taxonomy to boost discoverability, reusability and relevance of your content and campaign assets.

Machine Translation

Multi-language localization seamlessly integrated with content editing using neural machine translation.

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Sitefinity Insight CDP

Connect, track and aggregate customer data to build one-to-one digital relationships. Orchestrate relevant, personalized user journeys and boost your marketing ROI with a powerful CDP toolset. Capture every customer interaction. Optimize campaign performance. Identify opportunities and trends through integrated audience analysis tools and integrations. Make data-driven decisions backed by advanced segmentation and attribution algorithms. 

AI-Enhanced Attribution Modeling

Identify the touchpoints contributing to conversions to inform content and optimization strategy.

AI-Augmented Segment Discovery

Unlock new opportunities for campaign targeting and personalization with AI-generated audience segments based on consumed content.

AI-Driven Content Recommender

Maximize conversion rates with AI-driven recommendations tailored to each visitor.

AI-Enabled Insight Alerts

Stay on top of key funnel metrics with timely notifications about deviations in conversions and touchpoint hits.

AI-Supercharged Propensity Scoring

Segment and activate users with a high likelihood to convert via targeted messaging and relevant content.

AI-Optimized Content Personalization

AI algorithms remove bias in personalized content delivery by combining content with visitor data from Sitefinity Insight.