One of Marketing's key priorities is proving ROI. It is undoubtedly one of the biggest challenges, too. This blog post discusses some ideas to help overcome many of the marketing challenges you may face.
Without an A/B testing strategy, website updates are a guessing game that could cost you. Learn why A/B testing is important for website and marketing success.
Conversion Rate Optimization is a necessary part of delivering better customer journeys. In this blog, Megan shares the best practices she's picked up over her marketing career.